CASE STUDY
Hydrauliques
Rive-Sud
Hi. We’re Ubiweb.
Online marketing is the future, and if you’re reading this, you already know that it’s the best way for your business to stay relevant as more and more of your potential customers search for your services online.
But you’re busy, online marketing is complicated and you don’t have the time to learn about it or set it up.
Therefore, invest your valuable time where it matters the most; growing and managing your business, and trust us with growing and managing your business’s online presence thanks to our hassle-free subscription packages.
Let's grow together.
The Client
Hydrauliques Rive-Sud wanted more leads.
Having already signed up for one of our online presence packages, Hydrauliques Rive-Sud wanted to leverage their new online image and quickly get it in front of people actively searching for their products and services.
The Solution: Google Ads
Smaller, more specialized markets can be difficult to work with using Google Ads because they don’t always have a lot of search traffic. We worked with Hydrauliques Rive-Sud to make sure that their ad budget was well spent and that nothing was wasted on lower-value searches.
Driving Quality Traffic
to their Website
With the right approach and continuous optimization, we were able to generate an incredible 11% click rate on their ads, which is over 4 times the industry average of 2.61%, as well as improving the quality of the traffic sent to their website.
11% click rate:
Over 4x the industry average
The Power of an Online Presence
Hydraulique Rive-Sud’s improved online visibility paid off; two months after the campaign was launched, a large industry competitor shut their doors and their customers were searching for a new place to service their hydraulic equipment, which caused a significant increase in searches and clicks on their ads.
Significant increase in ad clicks
Bringing in More Leads
The success of their Google Ads campaign was evident during the client’s low season, as business did not slow down as it did in previous years. Through continuous optimization, their ads delivered a whopping 26% average conversion rate, almost 8 times the industry average of 3.37%.
26% Conversion rate
Almost 8 times the industry average
An offline and online presence working together is of vital importance
Showing up where people are looking for your services can bring your business to the next level. It can also allow you to take advantage of once-in-a-lifetime industry opportunities like it did for Hydrauliques Rive-Sud, and it can help stabilize your sales all year long, reducing the impact of “low seasons”.
